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BACK TO SCHOOL

Chicago-based agency McGarryBowen had a great concept for the new Lunchables campaign. The Crosby team incorporated their thoughts and made it even greater.

An idea involving a lot of kids, a lot of props and a lot of mischievousness needs detailed planning. Of course we had done our homework well before we went back to school for the nostalgic shoot in New Orleans. Need we say that this assignment was a real treat?!